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Edward Upton

Founder & CEO

Edward is founder of Littledata, and a Google Analytics Service Partner, certified in GA, Google Tag Manager (GTM) and Google Optimize. He also advises companies on product development, acquisitions (commercial due diligence) and technology. Previously a product manager, and founder of Teachable, a marketplace for teachers to share digital education resources. Starting with my degree in Psychology and Philosophy from Magdalen College, Oxford and working for Accenture, Skillcapital and AMR International he has always been fascinated by how technology can improve how we think and live.